This Is Already a Great Deal
Opening Offer
$37,166
Asking Price
$38,315
Max Price
$38,315
- • Recent buyers paid ~$909 below MSRP
- • Sitting 46 days (avg 25) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $752 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,284
Est. Invoice$37,493
Holdback (est.)$1,209
MSRP (Sticker)$40,315
Asking Price$38,315
Markup-$2,000
Est. Dealer Margin on This Car$2,032
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1129
Avg Markup-$909
Median Markup$0
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory150 vehicles
Avg Markup (All Models)-$2,647
Avg Markup (Ranger)-$2,188
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$1,465
Price History
Jul 9, 2026$40,315 → $38,315(-$2,000)
Jul 11, 2026$38,315 → $39,315(+$1,000)
Jul 16, 2026$39,315 → $38,315(-$1,000)
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