This Is Already a Great Deal
Opening Offer
$37,088
Asking Price
$38,235
Max Price
$38,235
- • Recent buyers paid ~$909 below MSRP
- • Sitting 46 days (avg 25) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $753 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,212
Est. Invoice$37,419
Holdback (est.)$1,207
MSRP (Sticker)$40,235
Asking Price$38,235
Markup-$2,000
Est. Dealer Margin on This Car$2,024
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1129
Avg Markup-$909
Median Markup$0
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory333 vehicles
Avg Markup (All Models)-$2,707
Avg Markup (Ranger)-$2,056
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$832
Price History
Jul 9, 2026$40,235 → $38,235(-$2,000)
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