This Is Already a Great Deal
Opening Offer
$36,806
Asking Price
$37,840
Max Price
$37,840
- • Recent buyers paid ~$853 below MSRP
- • Sitting 37 days (avg 22) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,372 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,306
Est. Invoice$37,516
Holdback (est.)$1,210
MSRP (Sticker)$40,340
Asking Price$37,840
Markup-$2,500
Est. Dealer Margin on This Car$1,534
Percentile37% of inventory is priced lower
Days on Lot37 days
What Others Paid (Last 30 Days)
Cars Sold1417
Avg Markup-$853
Median Markup$0
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell22 days
Dealer Profile
Inventory277 vehicles
Avg Markup (All Models)-$3,018
Avg Markup (Ranger)-$2,500
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$1,915
Price History
Jul 9, 2026$40,340 → $37,840(-$2,500)
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