Deal Sheet: 2026 Ranger LARIAT

Jim Norton Ford · Broken Arrow, OK · VIN: 1FTER4KPXTLE25855

Negotiation Guide

Opening Offer

$49,904

Fair Price

$51,404

Walk Away Above

$51,952

• Recent buyers paid ~$781 below MSRP
• Sitting 16 days (avg 10) — extra leverage

Price Breakdown

Est. Dealer Cost$47,250

Est. Invoice$48,825

Holdback$1,575

MSRP (Sticker)$52,500

Asking Price$52,500

Markup$0

Dealer Margin on This Car$5,250

Percentile100% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory251 vehicles

Avg Markup (All Models)-$657

Avg Markup (Ranger)$0

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$515

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