Deal Sheet: 2026 Ranger LARIAT

Honeyman Ford, Inc. · Seneca, KS · VIN: 1FTER4KP6TLE11791

Negotiation Guide

Opening Offer

$50,094

Fair Price

$51,594

Walk Away Above

$51,985

• Recent buyers paid ~$781 below MSRP

Price Breakdown

Est. Dealer Cost$47,138

Est. Invoice$48,709

Holdback$1,571

MSRP (Sticker)$52,375

Asking Price$52,375

Markup$0

Dealer Margin on This Car$5,238

Percentile100% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory29 vehicles

Avg Markup (All Models)-$1,138

Avg Markup (Ranger)$0

% Below MSRP100%

Avg Days to Sell9 days

Avg Sold Markup-$667

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