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Deal Sheet: 2025 Ranger LARIAT

Dick Smith Ford · Columbia, SC · VIN: 1FTER4KP6SLE66658

This Is Already a Great Deal

Opening Offer
$50,324
Asking Price
$51,860
Max Price
$51,860
  • Recent buyers paid ~$943 below MSRP
  • Sitting 46 days (avg 24) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $2,050 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$49,824
Est. Invoice$51,485
Holdback (est.)$1,661
MSRP (Sticker)$55,360
Asking Price$51,860
Markup-$3,500
Est. Dealer Margin on This Car$2,036
Percentile16% of inventory is priced lower
Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold594
Avg Markup-$943
Median Markup$0
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell24 days

Dealer Profile

Inventory85 vehicles
Avg Markup (All Models)-$2,106
Avg Markup (Ranger)-$2,500
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$1,288

Price History

Jul 9, 2026$53,360$51,860(-$1,500)