Deal Sheet: 2026 Ranger LARIAT

Charles Gabus Ford · Des Moines, IA · VIN: 1FTER4KP5TLE30848

Negotiation Guide

Opening Offer

$51,189

Fair Price

$52,689

Walk Away Above

$53,080

• Recent buyers paid ~$781 below MSRP

Price Breakdown

Est. Dealer Cost$48,123

Est. Invoice$49,727

Holdback$1,604

MSRP (Sticker)$53,470

Asking Price$53,470

Markup$0

Dealer Margin on This Car$5,347

Percentile100% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory173 vehicles

Avg Markup (All Models)-$827

Avg Markup (Ranger)-$250

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$707

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