Deal Sheet: 2026 Ranger LARIAT

Duval Ford · Jacksonville, FL · VIN: 1FTER4KP3TLE09383

Negotiation Guide

Opening Offer

$50,332

Fair Price

$51,832

Walk Away Above

$52,381

• Recent buyers paid ~$781 below MSRP
• Sitting 16 days (avg 10) — extra leverage

Price Breakdown

Est. Dealer Cost$47,637

Est. Invoice$49,225

Holdback$1,588

MSRP (Sticker)$52,930

Asking Price$52,930

Markup$0

Dealer Margin on This Car$5,293

Percentile100% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory50 vehicles

Avg Markup (All Models)-$490

Avg Markup (Ranger)$0

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$289

Cheaper Ranger LARIAT Inventory

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-$2,000$53,87516d

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