Deal Sheet: 2026 Ranger LARIAT

Johnson City Ford · Johnson City, TN · VIN: 1FTER4KP1TLE33973

Negotiation Guide

Opening Offer

$52,859

Fair Price

$54,359

Walk Away Above

$54,750

• Recent buyers paid ~$781 below MSRP

Price Breakdown

Est. Dealer Cost$49,626

Est. Invoice$51,280

Holdback$1,654

MSRP (Sticker)$55,140

Asking Price$55,140

Markup$0

Dealer Margin on This Car$5,514

Percentile100% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory52 vehicles

Avg Markup (All Models)-$625

Avg Markup (Ranger)$0

% Below MSRP100%

Avg Days to Sell9 days

Avg Sold Markup-$293

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