Deal Sheet: 2026 Ranger LARIAT

Gordie Boucher Ford of Menomonee Falls, Inc. · Menomonee Falls, WI · VIN: 1FTER4KH7TLE02896

Negotiation Guide

Opening Offer

$48,879

Fair Price

$50,379

Walk Away Above

$50,770

• Recent buyers paid ~$781 below MSRP

Price Breakdown

Est. Dealer Cost$46,044

Est. Invoice$47,579

Holdback$1,535

MSRP (Sticker)$51,160

Asking Price$51,160

Markup$0

Dealer Margin on This Car$5,116

Percentile100% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory152 vehicles

Avg Markup (All Models)-$809

Avg Markup (Ranger)$0

% Below MSRP100%

Avg Days to Sell9 days

Avg Sold Markup-$385

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