Deal Sheet: 2026 Ranger LARIAT

Hull Dobbs Ford · Birmingham, AL · VIN: 1FTER4KH5TLE25500

Negotiation Guide

Opening Offer

$48,009

Fair Price

$49,509

Walk Away Above

$49,900

• Recent buyers paid ~$781 below MSRP

Price Breakdown

Est. Dealer Cost$45,261

Est. Invoice$46,770

Holdback$1,509

MSRP (Sticker)$50,290

Asking Price$50,290

Markup$0

Dealer Margin on This Car$5,029

Percentile100% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory134 vehicles

Avg Markup (All Models)-$1,080

Avg Markup (Ranger)$0

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$1,038

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