Deal Sheet: 2026 Ranger LARIAT

McFarland Ford Sales, Inc. · Exeter, NH · VIN: 1FTER4KH5TLE19986

Negotiation Guide

Opening Offer

$50,409

Fair Price

$51,909

Walk Away Above

$52,300

• Recent buyers paid ~$781 below MSRP

Price Breakdown

Est. Dealer Cost$47,421

Est. Invoice$49,002

Holdback$1,581

MSRP (Sticker)$52,690

Asking Price$52,690

Markup$0

Dealer Margin on This Car$5,269

Percentile100% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory15 vehicles

Avg Markup (All Models)-$200

Avg Markup (Ranger)$0

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup$0

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