Deal Sheet: 2026 Ranger LARIAT

Chris Auffenberg Ford · Washington, MO · VIN: 1FTER4KH4TLE17064

Negotiation Guide

Opening Offer

$50,379

Fair Price

$51,879

Walk Away Above

$52,270

• Recent buyers paid ~$781 below MSRP

Price Breakdown

Est. Dealer Cost$47,394

Est. Invoice$48,974

Holdback$1,580

MSRP (Sticker)$52,660

Asking Price$52,660

Markup$0

Dealer Margin on This Car$5,266

Percentile100% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory89 vehicles

Avg Markup (All Models)-$989

Avg Markup (Ranger)$0

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$563

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