Deal Sheet: 2026 Ranger LARIAT

Joe Machens Ford · Columbia, MO · VIN: 1FTER4KH3TLE17556

Negotiation Guide

Opening Offer

$49,609

Fair Price

$51,109

Walk Away Above

$51,500

• Recent buyers paid ~$781 below MSRP

Price Breakdown

Est. Dealer Cost$46,701

Est. Invoice$48,258

Holdback$1,557

MSRP (Sticker)$51,890

Asking Price$51,890

Markup$0

Dealer Margin on This Car$5,189

Percentile100% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory347 vehicles

Avg Markup (All Models)-$631

Avg Markup (Ranger)$0

% Below MSRP93%

Avg Days to Sell11 days

Avg Sold Markup-$1,667

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