This Is Already a Great Deal
Opening Offer
$37,364
Asking Price
$38,520
Max Price
$38,520
- • Recent buyers paid ~$550 below MSRP
- • Asking price is already $1,450 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,468
Est. Invoice$37,684
Holdback (est.)$1,216
MSRP (Sticker)$40,520
Asking Price$38,520
Markup-$2,000
Est. Dealer Margin on This Car$2,052
Percentile13% of inventory is priced lower
Days on Lot21 days
What Others Paid (Last 30 Days)
Cars Sold1682
Avg Markup-$550
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell17 days
Dealer Profile
Inventory141 vehicles
Avg Markup (All Models)-$294
Avg Markup (Ranger)-$1,333
% Below MSRP89%
Avg Days to Sell18 days
Avg Sold Markup-$263
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