Deal Sheet: 2026 Super Duty F-350 Platinum

Group 1 Ford of Rockwall · Rockwall, TX · VIN: 1FT8W3DT2TED61292

Negotiation Guide

Opening Offer

$96,124

Fair Price

$97,624

Walk Away Above

$98,027

• Recent buyers paid ~$11 below MSRP
• Sitting 47 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$88,587

Est. Invoice$91,540

Holdback (est.)$2,953

MSRP (Sticker)$98,430

Asking Price$98,430

Markup$0

Est. Dealer Margin on This Car$9,843

Percentile100% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold690

Avg Markup-$11

Median Markup$0

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory352 vehicles

Avg Markup (All Models)-$2,740

Avg Markup (Super Duty)-$521

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,203

Cheaper Super Duty F-350 Platinum Inventory

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Koons Silver Spring FordSilver Spring, MD

-$2,500$98,45547d

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-$2,500$97,99547d

Richmond Ford WestGlen Allen, VA

-$2,500$84,92047d

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-$2,500$100,47547d

L & L Motor Co., Inc.Roosevelt, UT

-$2,500$98,09547d

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-$2,500$93,80047d