Deal Sheet: 2026 Super Duty F-350 Platinum

Sons Ford of Auburn · Auburn, AL · VIN: 1FT8W3DM1TEF28203

Negotiation Guide

Opening Offer

$107,274

Fair Price

$108,774

Walk Away Above

$108,780

• Recent buyers paid ~$11 below MSRP

Price Breakdown

Est. Dealer Cost$97,907

Est. Invoice$101,170

Holdback (est.)$3,264

MSRP (Sticker)$108,785

Asking Price$108,785

Markup$0

Est. Dealer Margin on This Car$10,879

Percentile100% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold690

Avg Markup-$11

Median Markup$0

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory244 vehicles

Avg Markup (All Models)-$876

Avg Markup (Super Duty)-$433

% Below MSRP82%

Avg Days to Sell30 days

Avg Sold Markup-$711

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