Deal Sheet: 2026 Super Duty F-350 King Ranch

Sons Ford of Auburn · Auburn, AL · VIN: 1FT8W3BTXTEE77391

Negotiation Guide

Opening Offer

$97,826

Fair Price

$99,326

Walk Away Above

$99,693

• Recent buyers paid ~$14 below MSRP
• Sitting 43 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$90,054

Est. Invoice$93,056

Holdback (est.)$3,002

MSRP (Sticker)$100,060

Asking Price$100,060

Markup$0

Est. Dealer Margin on This Car$10,006

Percentile100% of inventory is priced lower

Days on Lot43 days

What Others Paid (Last 30 Days)

Cars Sold364

Avg Markup-$14

Median Markup$0

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell25 days

Dealer Profile

Inventory244 vehicles

Avg Markup (All Models)-$876

Avg Markup (Super Duty)-$433

% Below MSRP82%

Avg Days to Sell30 days

Avg Sold Markup-$711

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