Deal Sheet: 2026 Super Duty F-350 Platinum

Ed Kenley Ford Inc · Layton, UT · VIN: 1FT8W3BMXTED86968

Negotiation Guide

Opening Offer

$97,871

Fair Price

$99,371

Walk Away Above

$99,801

• Recent buyers paid ~$11 below MSRP
• Sitting 48 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$90,207

Est. Invoice$93,214

Holdback (est.)$3,007

MSRP (Sticker)$100,230

Asking Price$100,230

Markup$0

Est. Dealer Margin on This Car$10,023

Percentile100% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold690

Avg Markup-$11

Median Markup$0

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory211 vehicles

Avg Markup (All Models)-$2,225

Avg Markup (Super Duty)-$470

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$903

Cheaper Super Duty F-350 Platinum Inventory

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-$2,500$97,99548d

Richmond Ford WestGlen Allen, VA

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-$2,500$100,47548d

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-$2,500$98,09548d

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-$2,500$93,80048d