Deal Sheet: 2026 Super Duty F-350 Platinum

Randall Reed's Planet Ford · Humble, TX · VIN: 1FT8W3BM2TEF31050

Negotiation Guide

Opening Offer

$100,834

Fair Price

$102,334

Walk Away Above

$102,340

• Recent buyers paid ~$11 below MSRP

Price Breakdown

Est. Dealer Cost$92,111

Est. Invoice$95,181

Holdback (est.)$3,070

MSRP (Sticker)$102,345

Asking Price$102,345

Markup$0

Est. Dealer Margin on This Car$10,235

Percentile100% of inventory is priced lower

Days on Lot29 days

What Others Paid (Last 30 Days)

Cars Sold690

Avg Markup-$11

Median Markup$0

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory527 vehicles

Avg Markup (All Models)-$2,776

Avg Markup (Super Duty)-$240

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$1,335

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