Deal Sheet: 2026 Super Duty F-250 Platinum

West Herr Ford of Rochester · Rochester, NY · VIN: 1FT8W2BT7TEF03312

Negotiation Guide

Opening Offer

$100,337

Fair Price

$101,837

Walk Away Above

$101,843

• Recent buyers paid ~$13 below MSRP

Price Breakdown

Est. Dealer Cost$91,665

Est. Invoice$94,721

Holdback (est.)$3,056

MSRP (Sticker)$101,850

Asking Price$101,850

Markup$0

Est. Dealer Margin on This Car$10,185

Percentile100% of inventory is priced lower

Days on Lot34 days

What Others Paid (Last 30 Days)

Cars Sold760

Avg Markup-$13

Median Markup$0

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell27 days

Dealer Profile

Inventory119 vehicles

Avg Markup (All Models)-$2,408

Avg Markup (Super Duty)-$417

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$578

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