Deal Sheet: 2026 Super Duty F-250 Platinum

Athens Ford · Athens, GA · VIN: 1FT8W2BT4TEF28555

Negotiation Guide

Opening Offer

$101,457

Fair Price

$102,957

Walk Away Above

$102,963

• Recent buyers paid ~$13 below MSRP

Price Breakdown

Est. Dealer Cost$92,673

Est. Invoice$95,762

Holdback (est.)$3,089

MSRP (Sticker)$102,970

Asking Price$102,970

Markup$0

Est. Dealer Margin on This Car$10,297

Percentile100% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold760

Avg Markup-$13

Median Markup$0

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell27 days

Dealer Profile

Inventory315 vehicles

Avg Markup (All Models)-$1,576

Avg Markup (Super Duty)-$271

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$877

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