Deal Sheet: 2026 Super Duty F-250 Platinum

Long-Lewis of the River Region, Inc. · Prattville, AL · VIN: 1FT8W2BM5TEF28170

Negotiation Guide

Opening Offer

$99,807

Fair Price

$101,307

Walk Away Above

$101,313

• Recent buyers paid ~$13 below MSRP

Price Breakdown

Est. Dealer Cost$91,188

Est. Invoice$94,228

Holdback (est.)$3,040

MSRP (Sticker)$101,320

Asking Price$101,320

Markup$0

Est. Dealer Margin on This Car$10,132

Percentile100% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold760

Avg Markup-$13

Median Markup$0

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell27 days

Dealer Profile

Inventory193 vehicles

Avg Markup (All Models)-$2,150

Avg Markup (Super Duty)-$333

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$864

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