Deal Sheet: 2026 Bronco Big Bend

Honolulu Ford · Honolulu, HI · VIN: 1FMEE7BH7TLA87266

Negotiation Guide

Opening Offer

$48,100

Fair Price

$49,600

Walk Away Above

$49,828

• Recent buyers paid ~$177 below MSRP
• Sitting 28 days (avg 18) — extra leverage

Price Breakdown

Est. Dealer Cost$45,050

Est. Invoice$46,551

Holdback (est.)$1,502

MSRP (Sticker)$50,055

Asking Price$50,055

Markup$0

Est. Dealer Margin on This Car$5,006

Percentile100% of inventory is priced lower

Days on Lot28 days

What Others Paid (Last 30 Days)

Cars Sold3786

Avg Markup-$177

Median Markup$0

Best Deal-$3,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory228 vehicles

Avg Markup (All Models)-$1,092

Avg Markup (Bronco)-$150

% Below MSRP100%

Avg Days to Sell17 days

Avg Sold Markup-$1,065

Cheaper Bronco Big Bend Inventory

Kendall Ford of MarysvilleMarysville, WA

-$2,000$48,89028d

Pat Armstrong FordEast Wenatchee, WA

-$2,000$52,75028d

Korf FordBrush, CO

-$2,000$47,76028d

Superior/Brookdale FordPlymouth, MN

-$2,000$49,05028d

Tonkin Hillsboro FordHillsboro, OR

-$2,000$47,26528d

Glenwood Springs Ford, Inc.Glenwood Springs, CO

-$2,000$47,76028d

Cornerstone FordElk River, MN

-$2,000$57,75028d

Kendall Ford of BozemanBozeman, MT

-$2,000$47,96528d

Skyline Sales, Inc.Salem, OR

-$2,000$41,23528d

Link Ford and RV-Rice Lake LLCRice Lake, WI

-$2,000$48,90028d