Deal Sheet: 2026 Bronco Big Bend

Orchid Isle Ford · Hilo, HI · VIN: 1FMEE7BH4TLA87614

Negotiation Guide

Opening Offer

$56,896

Fair Price

$58,396

Walk Away Above

$58,648

• Recent buyers paid ~$177 below MSRP
• Sitting 28 days (avg 18) — extra leverage

Price Breakdown

Est. Dealer Cost$53,010

Est. Invoice$54,777

Holdback (est.)$1,767

MSRP (Sticker)$58,900

Asking Price$58,900

Markup$0

Est. Dealer Margin on This Car$5,890

Percentile100% of inventory is priced lower

Days on Lot28 days

What Others Paid (Last 30 Days)

Cars Sold3786

Avg Markup-$177

Median Markup$0

Best Deal-$3,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory142 vehicles

Avg Markup (All Models)-$1,046

Avg Markup (Bronco)-$471

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$557

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