This Is Already a Great Deal
Opening Offer
$54,356
Asking Price
$55,840
Max Price
$55,840
- • Recent buyers paid ~$174 below MSRP
- • Sitting 33 days (avg 19) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $3,385 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,856
Est. Invoice$55,651
Holdback (est.)$1,795
MSRP (Sticker)$59,840
Asking Price$55,840
Markup-$4,000
Est. Dealer Margin on This Car$1,984
Percentile7% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold4059
Avg Markup-$174
Median Markup$0
Best Deal-$3,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell19 days
Dealer Profile
Inventory99 vehicles
Avg Markup (All Models)-$2,727
Avg Markup (Bronco)-$1,818
% Below MSRP100%
Avg Days to Sell16 days
Avg Sold Markup-$786
Price History
Jul 9, 2026$58,840 → $55,840(-$3,000)
Cheaper Bronco Big Bend Inventory
Waxahachie FordWaxahachie, TX
-$4,500$43,4707d
Paul Murrey Ford, Inc.Kaufman, TX
-$4,500$43,4707d
Red McCombs FordSan Antonio, TX
-$4,500$43,47033d
AutoNation Ford ArlingtonArlington, TX
-$4,500$43,4700d
AutoNation Ford ArlingtonArlington, TX
-$4,500$43,8650d
AutoNation Ford ArlingtonArlington, TX
-$4,500$45,6550d
Russell Barnett Ford, Inc.Winchester, TN
-$4,500$42,17033d
Town and Country Ford, Inc.Madison, TN
-$4,500$52,54033d
Gallatin FordGallatin, TN
-$4,500$46,92533d
Ford of CookevilleCookeville, TN
-$4,500$48,09533d