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Deal Sheet: 2026 Bronco Base
Suburban Ford of Sterling Heights · Sterling Heights, MI · VIN: 1FMEE6BH8TLA59387
This Is Already a Great Deal
Opening Offer
$51,119
Asking Price
$52,700
Max Price
$52,700
- • Recent buyers paid ~$1,156 below MSRP
- • Sitting 47 days (avg 28) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $473 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$49,230
Est. Invoice$50,871
Holdback (est.)$1,641
MSRP (Sticker)$54,700
Asking Price$52,700
Markup-$2,000
Est. Dealer Margin on This Car$3,470
Percentile100% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold651
Avg Markup-$1,156
Median Markup-$1,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory207 vehicles
Avg Markup (All Models)-$2,988
Avg Markup (Bronco)-$2,308
% Below MSRP100%
Avg Days to Sell21 days
Avg Sold Markup-$1,451
Price History
Jul 9, 2026$54,700 → $52,700(-$2,000)
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