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Deal Sheet: 2026 Bronco Heritage Edition
Confidence Ford of Norman · Norman, OK · VIN: 1FMEE4DP7TLB21368
This Is Already a Great Deal
Opening Offer
$55,377
Asking Price
$57,090
Max Price
$57,090
- • Recent buyers paid ~$576 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,924 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,631
Est. Invoice$55,419
Holdback (est.)$1,788
MSRP (Sticker)$59,590
Asking Price$57,090
Markup-$2,500
Est. Dealer Margin on This Car$3,459
Percentile28% of inventory is priced lower
Days on Lot41 days
What Others Paid (Last 30 Days)
Cars Sold987
Avg Markup-$576
Median Markup$0
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory203 vehicles
Avg Markup (All Models)-$2,813
Avg Markup (Bronco)-$2,823
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$978
Price History
Jul 9, 2026$59,590 → $57,090(-$2,500)
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