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Deal Sheet: 2026 Bronco Heritage Edition
Joe Machens Ford · Columbia, MO · VIN: 1FMEE4DP5TLB19103
This Is Already a Great Deal
Opening Offer
$54,616
Asking Price
$56,305
Max Price
$56,305
- • Recent buyers paid ~$576 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,924 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$52,925
Est. Invoice$54,689
Holdback (est.)$1,764
MSRP (Sticker)$58,805
Asking Price$56,305
Markup-$2,500
Est. Dealer Margin on This Car$3,381
Percentile28% of inventory is priced lower
Days on Lot35 days
What Others Paid (Last 30 Days)
Cars Sold987
Avg Markup-$576
Median Markup$0
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory318 vehicles
Avg Markup (All Models)-$2,193
Avg Markup (Bronco)-$2,738
% Below MSRP94%
Avg Days to Sell22 days
Avg Sold Markup-$1,203
Price History
Jul 9, 2026$58,805 → $56,305(-$2,500)
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