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Deal Sheet: 2026 Bronco Heritage Edition
Gray-Daniels Ford · Brandon, MS · VIN: 1FMEE4DP5TLB06089
This Is Already a Great Deal
Opening Offer
$56,255
Asking Price
$57,995
Max Price
$57,995
- • Recent buyers paid ~$576 below MSRP
- • Sitting 47 days (avg 28) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,513 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$54,446
Est. Invoice$56,260
Holdback (est.)$1,815
MSRP (Sticker)$60,495
Asking Price$57,995
Markup-$2,500
Est. Dealer Margin on This Car$3,550
Percentile28% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold987
Avg Markup-$576
Median Markup$0
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory426 vehicles
Avg Markup (All Models)-$1,082
Avg Markup (Bronco)-$2,742
% Below MSRP83%
Avg Days to Sell23 days
Avg Sold Markup-$668
Price History
Jul 9, 2026$60,495 → $57,995(-$2,500)
Cheaper Bronco Heritage Edition Inventory
McRee Ford, Inc.Dickinson, TX
-$4,500$52,91047d
Phil Long Ford of Chapel HillsColorado Springs, CO
-$4,000$53,90547d
Sarasota FordSarasota, FL
-$4,000$53,41047d
Tigers FordWest Union, SC
-$4,000$54,80547d
Sarasota FordSarasota, FL
-$4,000$53,90547d
Beau Townsend FordVandalia, OH
-$4,000$53,90547d
Ricart FordGroveport, OH
-$4,000$54,96047d
Alpine Ford, LLCPueblo, CO
-$4,000$54,65547d
Mangold Ford, Inc.Eureka, IL
-$4,000$55,21547d
Fox FordGrand Rapids, MI
-$4,000$53,41047d