Deal Sheet: 2026 Bronco Big Bend

AutoNation Ford Katy · Katy, TX · VIN: 1FMDE7BH8TLB00151

Negotiation Guide

Opening Offer

$45,156

Fair Price

$46,656

Walk Away Above

$46,753

• Recent buyers paid ~$194 below MSRP

Price Breakdown

Est. Dealer Cost$42,165

Est. Invoice$43,571

Holdback$1,406

MSRP (Sticker)$46,850

Asking Price$46,850

Markup$0

Dealer Margin on This Car$4,685

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold1754

Avg Markup-$194

Median Markup$0

Best Deal-$3,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory754 vehicles

Avg Markup (All Models)-$721

Avg Markup (Bronco)-$108

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$968

Cheaper Bronco Big Bend Inventory

Stivers FordWaukee, IA

-$2,000$55,85520d

Woodhouse Ford, Inc.Blair, NE

-$2,000$47,03020d

Bob Sight Ford IncLees Summit, MO

-$2,000$48,06020d

Diers FordFremont, NE

-$2,000$46,46520d

Laird Noller Automotive, Inc.Lawrence, KS

-$2,000$45,97020d

Capitol FordSanta Fe, NM

-$2,000$48,80020d

Davis FordWayne, NE

-$2,000$46,83520d

Galpin FordPrescott, AZ

-$2,000$47,25020d

Parker Motor Company FordParker, AZ

-$2,000$50,13020d

Sam Galloway Ford, Inc.Fort Myers, FL

-$2,000$46,37020d