This Is Already a Great Deal
Opening Offer
$42,195
Asking Price
$43,500
Max Price
$43,500
- • Recent buyers paid ~$1,156 below MSRP
- • Sitting 47 days (avg 28) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,032 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$41,400
Est. Invoice$42,780
Holdback (est.)$1,380
MSRP (Sticker)$46,000
Asking Price$43,500
Markup-$2,500
Est. Dealer Margin on This Car$2,100
Percentile48% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold651
Avg Markup-$1,156
Median Markup-$1,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory50 vehicles
Avg Markup (All Models)-$3,050
Avg Markup (Bronco)-$2,500
% Below MSRP100%
Avg Days to Sell18 days
Avg Sold Markup-$692
Price History
Jul 9, 2026$46,000 → $43,500(-$2,500)
Cheaper Bronco Base Inventory
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Joe Machens FordColumbia, MO
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