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Deal Sheet: 2026 RAM 1500 LIMITED LONGHORN® CREW CAB 4X4 5'7" BOX
Serra Chrysler Dodge Jeep Ram Traverse City · Traverse City, MI · VIN: 1C6SRFHP9TN268305
This Is Already a Great Deal
Opening Offer
$82,288
Asking Price
$77,244
Max Price
$77,244
- • Recent buyers paid ~$7,251 below MSRP
- • Sitting 15 days (avg 9) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $5,774 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$81,788
Est. Invoice$84,514
Holdback (est.)$2,726
MSRP (Sticker)$90,875
Asking Price$77,244
Markup-$13,631
Est. Dealer Margin on This Car$-4,544
Percentile15% of inventory is priced lower
Days on Lot15 days
What Others Paid (Last 30 Days)
Cars Sold80
Avg Markup-$7,251
Median Markup-$5,250
Best Deal-$14,057
Worst Deal-$3,500
% Sold Below MSRP100%
Avg Days to Sell9 days
Dealer Profile
Inventory185 vehicles
Avg Markup (All Models)-$4,530
Avg Markup (RAM 1500)-$8,051
% Below MSRP100%
Avg Days to Sell9 days
Avg Sold Markup-$2,310
Price History
Jul 3, 2026$89,970 → $79,839(-$10,131)
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