Deal Sheet: 2026 Gladiator RUBICON 4X4

Ed Morse Chrysler Dodge Jeep Ram · Sierra Vista, AZ · VIN: 1C6RJTBG5TL188220

This Is Already a Great Deal

Opening Offer

$56,417

Asking Price

$55,917

Max Price

$55,917

• Recent buyers paid ~$3,053 below MSRP
• Sitting 16 days (avg 10) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated
• Asking price is already $2,787 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$55,917

Est. Invoice$57,781

Holdback (est.)$1,864

MSRP (Sticker)$62,130

Asking Price$55,917

Markup-$6,213

Est. Dealer Margin on This Car$0

Percentile20% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold80

Avg Markup-$3,053

Median Markup-$5,250

Best Deal-$6,750

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory120 vehicles

Avg Markup (All Models)-$4,200

Avg Markup (Gladiator)-$5,722

% Below MSRP100%

Avg Days to Sell9 days

Avg Sold Markup-$3,565

Price History

Jul 1, 2026$58,875 → $64,125(+$5,250)

Jul 4, 2026$64,125 → $58,875(-$5,250)

Jul 8, 2026$58,875 → $57,912(-$963)

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