Deal Sheet: 2026 Gladiator WILLYS 4X4

Lucas Chrysler Dodge Jeep Ram · Lumberton, NJ · VIN: 1C6PJTAG6TL155591

Negotiation Guide

Opening Offer

$49,887

Fair Price

$51,387

Walk Away Above

$53,321

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$49,730

Est. Invoice$51,387

Holdback (est.)$1,658

MSRP (Sticker)$55,255

Asking Price$54,755

Markup-$500

Est. Dealer Margin on This Car$5,026

Percentile11% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory171 vehicles

Avg Markup (All Models)-$1,158

Avg Markup (Gladiator)-$45

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$52,005 → $54,755(+$2,750)

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