Deal Sheet: 2026 Gladiator SPORT S 4X4

Classic Chrysler Dodge Jeep Ram of Lancaster · Lancaster, SC · VIN: 1C6PJTAG2TL184036

Negotiation Guide

Opening Offer

$47,160

Fair Price

$48,660

Walk Away Above

$49,950

• Recent buyers paid ~$2,254 below MSRP
• Sitting 18 days (avg 11) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,116

Est. Invoice$47,653

Holdback (est.)$1,537

MSRP (Sticker)$51,240

Asking Price$48,678

Markup-$2,562

Est. Dealer Margin on This Car$2,562

Percentile40% of inventory is priced lower

Days on Lot18 days

What Others Paid (Last 30 Days)

Cars Sold196

Avg Markup-$2,254

Median Markup-$2,750

Best Deal-$6,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory233 vehicles

Avg Markup (All Models)-$4,283

Avg Markup (Gladiator)-$4,923

% Below MSRP100%

Avg Days to Sell13 days

Avg Sold Markup-$4,252

Price History

Jul 1, 2026$49,485 → $53,235(+$3,750)

Jul 4, 2026$53,235 → $49,485(-$3,750)

Jul 8, 2026$49,485 → $48,111(-$1,374)

Jul 15, 2026$46,116 → $48,678(+$2,562)

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