← Vehicle Details
Deal Sheet: 2026 Wrangler 4-DOOR RUBICON
Southern Chrysler Dodge Jeep Ram Greenbrier · Chesapeake, VA · VIN: 1C4PJXFN7TW176634
Negotiation Guide
Opening Offer
$53,500
Fair Price
$55,000
Walk Away Above
$57,070
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$53,226
Est. Invoice$55,000
Holdback$1,774
MSRP (Sticker)$59,140
Asking Price$56,140
Markup-$3,000
Dealer Margin on This Car$2,914
Percentile10% of inventory is priced lower
Days on Lot3 days
Dealer Profile
Inventory958 vehicles
Avg Markup (All Models)-$2,697
Avg Markup (Wrangler)-$2,169
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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