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Deal Sheet: 2026 Wrangler 4-DOOR RUBICON
Ig Burton Chrysler Dodge Jeep Ram FIAT · Milford, DE · VIN: 1C4PJXFN5TW162621
Negotiation Guide
Opening Offer
$50,696
Fair Price
$52,196
Walk Away Above
$54,161
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$50,513
Est. Invoice$52,196
Holdback$1,684
MSRP (Sticker)$56,125
Asking Price$53,125
Markup-$3,000
Dealer Margin on This Car$2,613
Percentile10% of inventory is priced lower
Days on Lot2 days
Dealer Profile
Inventory180 vehicles
Avg Markup (All Models)-$2,678
Avg Markup (Wrangler)-$1,722
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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