← Vehicle Details
Deal Sheet: 2026 Wrangler 4-DOOR RUBICON
Van Horn Stoughton · Stoughton, WI · VIN: 1C4PJXFG8TW171878
Negotiation Guide
Opening Offer
$65,660
Fair Price
$67,160
Walk Away Above
$69,687
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$64,994
Est. Invoice$67,160
Holdback$2,166
MSRP (Sticker)$72,215
Asking Price$67,215
Markup-$5,000
Dealer Margin on This Car$2,222
Percentile2% of inventory is priced lower
Days on Lot2 days
Dealer Profile
Inventory95 vehicles
Avg Markup (All Models)-$2,611
Avg Markup (Wrangler)-$2,667
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
Cheaper Wrangler 4-DOOR RUBICON Inventory
Gossett Motor Cars IncMemphis, TN
-$8,750$66,7752d
Helms Motor Co IncLexington, TN
-$7,750$66,0202d
Sarchione Chrysler Dodge Jeep RamDalton, OH
-$7,750$64,6752d
Salem Chrysler Dodge Jeep RamSalem, OH
-$7,750$63,7802d
Putnam Chrysler Jeep DodgeSan Francisco, CA
-$7,500$69,7152d
Beaman Chrysler Dodge Jeep Ram FIATMurfreesboro, TN
-$6,750$63,5302d
New Century Dodge Chrysler Jeep IncPaola, KS
-$6,500$67,0102d
Molle Chrysler Dodge Jeep RamBelton, MO
-$6,500$68,8252d
Autonation Chrysler Dodge Jeep Ram North Fort WorthFort Worth, TX
-$6,500$67,9202d
Autonation Chrysler Dodge Jeep Ram North Fort WorthFort Worth, TX
-$6,500$67,9202d