2026 Explorer Active 100A

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Available now
- On the lot and buyable now.
- Similar Explorer Active 100As sell in a median of 11 days (109 recent sales) — these move fast.
- 402 of 402 listed nationwide are buyable right now.
Negotiation Signal
- On the lot 20 days — longer than 57% of Explorer listings in VA.
- Price is down $750 from its original list of $42,055.
Time on the lot and prior price cuts are real negotiating leverage — a dealer carrying a slow-moving unit is more likely to deal.
What to aim for
$38,337 – $41,305
- Comparable Explorers (6) average $1,750 below MSRP — about $41,305 for this trim.
- Already priced around the market average — a strong listing.
- Ford Employee Pricing would take a market-priced example to about $38,337.
- It's sat 20 days (longer than 57% locally) — that strengthens your hand.
A data-driven starting point from comparable listings and public incentives — not an appraisal. Dealer fees, trade-in, and which programs you qualify for will move the real out-the-door number.
Deal Analysis
This 2026 Explorer is listed at $41,305, which is $1,750 below its MSRP of $43,055 — a notable discount. This pricing is in line with the national average for comparable Explorer vehicles. Located at Sheehy Ford of Richmond in Richmond, VA.
Price Breakdown
Public promo — U.S. residents at participating dealers, limited time. Many Ford dealers advertise this as their price; others show only the standard rebate above. Confirm with the dealer.
Listed price. A dealer's real offer can be lower (incentives, financing or trade-in conditions) or higher (added fees) — always ask for the out-the-door price.
Details
Delivery Pipeline
Specifications
Available Incentives
From manufacturer feedLoading history...
Est. Monthly Payment
$727/mo
Estimate only, based on the advertised price. Does not include taxes, dealer fees, or insurance.
Save $1,045 on one of 18 comparable 2026 Explorer Active 100A about 1,089 miles away. The lowest is $40,260 in Salina, KS — real leverage when you ask Sheehy Ford of Richmond to match it. See that listing →
Prefer closer? One about 94 mi away saves $795 (Fairfax, VA). View →
Comparable Vehicles
Avg markup: -$1,750
20 days on lot