Deal Sheet: 2026 RAV4 SE FWD

Toyota of Brookfield · Brookfield, WI · VIN: JTM6DRBV1TD328276

This Is Already a Great Deal

Opening Offer

$36,379

Asking Price

$37,504

Max Price

$37,504

• Recent buyers paid ~$645 above MSRP
• Asking price is already $645 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$33,379

Est. Invoice$34,129

Holdback$750

MSRP (Sticker)$37,504

Asking Price$37,504

Markup$0

Dealer Margin on This Car$4,125

Percentile52% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold1791

Avg Markup+$645

Median Markup$0

Best Deal-$2,431

Worst Deal+$8,800

% Sold Below MSRP55%

Avg Days to Sell23 days

Dealer Profile

Inventory200 vehicles

Avg Markup (All Models)-$1,513

Avg Markup (RAV4)-$29

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$819

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