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Deal Sheet: 2026 RAV4 SE FWD

Kenosha Toyota · Kenosha, WI · VIN: JTM6DRBV0TD327295

This Is Already a Great Deal

Opening Offer
$35,958
Asking Price
$37,070
Max Price
$37,070
  • Recent buyers paid ~$645 above MSRP
  • Asking price is already $645 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$32,992
Est. Invoice$33,734
Holdback$741
MSRP (Sticker)$37,070
Asking Price$37,070
Markup$0
Dealer Margin on This Car$4,078
Percentile52% of inventory is priced lower
Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold1791
Avg Markup+$645
Median Markup$0
Best Deal-$2,431
Worst Deal+$8,800
% Sold Below MSRP55%
Avg Days to Sell23 days

Dealer Profile

Inventory339 vehicles
Avg Markup (All Models)-$1,580
Avg Markup (RAV4)+$56
% Below MSRP99%
Avg Days to Sell29 days
Avg Sold Markup-$1,333