Deal Sheet: 2026 4Runner SR5 PT4WD

Village Pointe Toyota · Omaha, NE · VIN: JTEVA5BR2T5129792

Negotiation Guide

Opening Offer

$45,243

Fair Price

$46,743

Walk Away Above

$46,783

• Recent buyers paid ~$80 below MSRP

Price Breakdown

Est. Dealer Cost$41,672

Est. Invoice$42,609

Holdback$936

MSRP (Sticker)$46,823

Asking Price$46,823

Markup$0

Dealer Margin on This Car$5,151

Percentile68% of inventory is priced lower

Days on Lot36 days

What Others Paid (Last 30 Days)

Cars Sold2857

Avg Markup-$80

Median Markup$0

Best Deal-$4,726

Worst Deal+$18,468

% Sold Below MSRP73%

Avg Days to Sell28 days

Dealer Profile

Inventory77 vehicles

Avg Markup (All Models)-$188

Avg Markup (4Runner)$0

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$680

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