Deal Sheet: 2026 4Runner SR5 PT4WD

Wagner Toyota · McCook, NE · VIN: JTEVA5BR0T5112957

Negotiation Guide

Opening Offer

$43,733

Fair Price

$45,233

Walk Away Above

$45,735

• Recent buyers paid ~$80 below MSRP
• Sitting 108 days (avg 28) — extra leverage

Price Breakdown

Est. Dealer Cost$41,152

Est. Invoice$42,077

Holdback$925

MSRP (Sticker)$46,238

Asking Price$46,238

Markup$0

Dealer Margin on This Car$5,086

Percentile68% of inventory is priced lower

Days on Lot108 days

What Others Paid (Last 30 Days)

Cars Sold2857

Avg Markup-$80

Median Markup$0

Best Deal-$4,726

Worst Deal+$18,468

% Sold Below MSRP73%

Avg Days to Sell28 days

Dealer Profile

Inventory25 vehicles

Avg Markup (All Models)-$1,363

Avg Markup (4Runner)$0

% Below MSRP100%

Avg Days to Sell42 days

Avg Sold Markup-$894

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