Negotiation Guide
Opening Offer
$27,365
Fair Price
$28,865
Walk Away Above
$29,952
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$28,245
Est. Invoice$28,865
Holdback$621
MSRP (Sticker)$31,038
Asking Price$29,229
Markup-$1,809
Dealer Margin on This Car$984
Percentile10% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory208 vehicles
Avg Markup (All Models)-$1,886
Avg Markup (Impreza)-$1,577
% Below MSRP81%
Avg Days to Sellnull days
Avg Sold Markup$0
Cheaper Impreza Sport Inventory
Don K SubaruWhitefish, MT
-$5,351$24,4850d
Capitol Subaru of SalemSalem, OR
-$4,578$25,5620d
Downtown SubaruOakland, CA
-$4,000$26,0910d
Downtown SubaruOakland, CA
-$3,950$26,7900d
Downtown SubaruOakland, CA
-$3,875$26,7790d
Downtown SubaruOakland, CA
-$3,795$25,3380d
Downtown SubaruOakland, CA
-$3,777$25,1760d
Southern States SubaruRaleigh, NC
-$3,754$26,9080d
Southern States SubaruRaleigh, NC
-$3,728$26,7580d
Southern States SubaruRaleigh, NC
-$3,689$26,5350d