Negotiation Guide
Opening Offer
$26,965
Fair Price
$28,465
Walk Away Above
$29,537
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$27,853
Est. Invoice$28,465
Holdback$612
MSRP (Sticker)$30,608
Asking Price$28,975
Markup-$1,633
Dealer Margin on This Car$1,122
Percentile16% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory219 vehicles
Avg Markup (All Models)-$1,544
Avg Markup (Impreza)-$1,568
% Below MSRP56%
Avg Days to Sellnull days
Avg Sold Markup$0
Cheaper Impreza Sport Inventory
Don K SubaruWhitefish, MT
-$5,351$24,4850d
Capitol Subaru of SalemSalem, OR
-$4,578$25,5620d
Downtown SubaruOakland, CA
-$4,000$26,0910d
Downtown SubaruOakland, CA
-$3,950$26,7900d
Downtown SubaruOakland, CA
-$3,875$26,7790d
Downtown SubaruOakland, CA
-$3,795$25,3380d
Downtown SubaruOakland, CA
-$3,777$25,1760d
Southern States SubaruRaleigh, NC
-$3,754$26,9080d
Southern States SubaruRaleigh, NC
-$3,728$26,7580d
Southern States SubaruRaleigh, NC
-$3,689$26,5350d