Deal Sheet: 2026 Sequoia Platinum 4WD

Rusty Drewing Toyota · Jefferson City, MO · VIN: 7SVAAABAXTX26C126

Negotiation Guide

Opening Offer

$84,819

Fair Price

$86,319

Walk Away Above

$86,679

• Recent buyers paid ~$719 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$77,464

Est. Invoice$79,205

Holdback$1,741

MSRP (Sticker)$87,038

Asking Price$87,038

Markup$0

Dealer Margin on This Car$9,574

Percentile71% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold1086

Avg Markup-$719

Median Markup$0

Best Deal-$10,039

Worst Deal+$9,995

% Sold Below MSRP75%

Avg Days to Sell38 days

Dealer Profile

Inventory249 vehicles

Avg Markup (All Models)-$1,052

Avg Markup (Sequoia)-$769

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$874

Price History

Jun 5, 2026$90,593 → $87,937(-$2,656)

Jun 12, 2026$87,937 → $87,038(-$899)

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