Deal Sheet: 2026 Sequoia 1794 Edition 4WD

Cherokee County Toyota · Canton, GA · VIN: 7SVAAABA5TX27B753

Negotiation Guide

Opening Offer

$87,370

Fair Price

$88,870

Walk Away Above

$88,946

• Recent buyers paid ~$151 below MSRP

Price Breakdown

Est. Dealer Cost$79,229

Est. Invoice$81,009

Holdback$1,780

MSRP (Sticker)$89,021

Asking Price$89,021

Markup$0

Dealer Margin on This Car$9,792

Percentile65% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold877

Avg Markup-$151

Median Markup$0

Best Deal-$8,638

Worst Deal+$6,979

% Sold Below MSRP66%

Avg Days to Sell26 days

Dealer Profile

Inventory238 vehicles

Avg Markup (All Models)-$1,045

Avg Markup (Sequoia)$0

% Below MSRP98%

Avg Days to Sell23 days

Avg Sold Markup-$717

Price History

Jun 28, 2026$88,321 → $89,021(+$700)

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