Negotiation Guide
Opening Offer
$38,179
Fair Price
$39,679
Walk Away Above
$41,173
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$38,826
Est. Invoice$39,679
Holdback$853
MSRP (Sticker)$42,666
Asking Price$40,033
Markup-$2,633
Dealer Margin on This Car$1,207
Percentile19% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory103 vehicles
Avg Markup (All Models)-$2,131
Avg Markup (Forester)-$2,347
% Below MSRP92%
Avg Days to Sellnull days
Avg Sold Markup$0
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