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Deal Sheet: 2026 Forester Premium

Serra Subaru of Traverse City · Traverse City, MI · VIN: 4S4SLDB61T3122342

Negotiation Guide

Opening Offer

$30,412

Fair Price

$31,912

Walk Away Above

$33,113

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$31,226

Est. Invoice$31,912

Holdback$686

MSRP (Sticker)$34,314

Asking Price$32,430

Markup-$1,884

Dealer Margin on This Car$1,204

Percentile24% of inventory is priced lower

Days on Lot1 days

Dealer Profile

Inventory183 vehicles

Avg Markup (All Models)-$990

Avg Markup (Forester)-$2,013

% Below MSRP43%

Avg Days to Sellnull days

Avg Sold Markup$0

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